The Nitty-Gritty: Technical Stuff

Here are some technical terms that will help your flash technique out:

TTL

This is the wonderful invention where the flash actually meters Through The Lens, taking into account the light already in a scene to derive a correct exposure. But, as with normal exposure, you can learn a lot by taking the light into manual mode, either dialing in a manual output such as 1/64th or 1/8th into a professional flash or by using exposure compensation, which uses the default metering but over or underexposes at your whim.

Professional flashes often have even more advanced modes that use quick pre-flashes as a sort of "light sonar," sensing the scene precisely. These names include Canon's E-TTL II and Nikon's i-TTL. In practice, it just works, but you may notice your subjects blinking at the pre-flash.

EV

Exposure Value. This basically is a value that says how much light there is or, when used with exposure compensation, how much light should be added or taken away. The math of it is pretty complicated but it's easy to understand in practice. Every time a scene goes up one EV, it gets twice as bright. So if it goes up three EV, it's (2x2x2)=8 times as bright. Compare that to trying to calcluate that in f-stops, which would be the difference between f/5.6 and f/16 -- EV is much more intuitive.

Guide Numbers

This is a number published with every flash that determines how powerful its maximum output is. It is expressed as subject distance * f-stop value = guide number. These are calculated at particular film speeds -- almost always ISO 100. If you get used to the calculations, it's a sure-fire way to calculate correct exposure. What f-stop should I use if my subject is 10 feet away and I'm using my built-in flash (GN=12) at ISO 100? 10 * x = 12. x = f/1.2 Whoops, either I need to bump up my ISO or I'd better be using a darned fast lens. If I were using a more powerful flash, let's say the Nikon SB800 (GN 125), my value would be f/12.5 -- or the closest usable value, f/13.

Sound scary? The good news is you don't ever have to use any of that if you don't want to -- these days guide numbers mostly serve as a quick guide to how powerful a flash is the higher the number, the more power. But be careful! As you can see, the definition of a guide number includes a unit of distance. American flashes express this in feet; other flashes in meters, so American numbers will be much higher.

Red Eye Problems?

There are a number of ways of dealing with redeye. The first, and generally most effective, way is to move the flash as far away as possible from the lens or point the flash head away from the subject (ie: bounce the light). As noted above, the closer the flash source is to the lens axis the worse redeye is going to be. So if you detach the flash unit from the camera and lift it up in the air a short distance you’re likely to reduce redeye considerably. This is one reason why wedding and news photographers tend to mount their flash units on external metal brackets attached to the camera itself - flash brackets. And bounce flash eliminates redeye by definition.

One drawback with moving the flash, aside from the inconvenience of moving the flash unit, involves low-light photography. When light levels are low the pupil of the eye will dilate to let in more light, just like a lens diaphragm. If you take a photo of a person with flash their irises don’t have enough time to react to the burst of light, so their pupils will remain dilated. The result is a photo of someone with huge pupils, as if they were on drugs.

Another way of reducing redeye (and also minimizing the huge pupil problem) is to have the subject look at a bright light shortly before taking the flash photo. This usually sort of works because the person’s pupils will contract in response to the bright light, reducing the amount of light reflected back from the retina to the camera. For this reason many EOS cameras have bright white lamps built into them which the photographer can illuminate at will.

Source: photonotes

Pre Visualizing

It's often difficult to judge the direction flash illumination will travel and its effect. When is the right time to take the flash off the camera? ...

Keep in mind that we want to imitate the sun and its effect when using flash. The key word here is imitate, not replace. The sun comes from above us, always. This means that shadows should always fall below subjects and not above them. So when using flash, shadows must appear below the subject and not above. There is also just one sun so there should only be one highlight reflected in the eye. With proper technique, multiple flash can be used while maintaining just one highlight.

Excerpted from: The TTL Flash System

Timing is everything

If you stand in the end of a long exposure, just long enough to catch the flash, you can turn yourself into a ghost.