Shop front in sepia

Jenny G.

Utata has a series of projects where one is supposed to emulate the style of a different photographer each time. This shot is meant to imitate Eugène Atget (1857-1927). In the Utata topic on Atget, one learns that he did not start to take photos in order to create art, but to make money; his customers were stage designers and interior decorators who would make paintings based on his photographs. In other words, many of his photographs are documentary shots of Paris streets, including store fronts.

It seems to me, after taking and processing this shot and comparing it to Atget, that while the contents of the stores have changed, the stores themselves work with the same visual elements as a hundred years ago - a big store name logo, window displays.

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